Thursday, July 25, 2013

The 7 Keys To Change Book Tour with William Matthies

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Research by McKinsey & Company and IBM Global Business Services says that 50% to 60% of companies fail to achieve some to all of their goals and objectives, with as many as 20% failing completely.

The divorce rate among first time marrieds continues to hover around 50% increasing to 60%+ among those marrying two times or more.

Is there correlation in these numbers?

This is no coincidence; these and other statistics describing our personal and professional lives demonstrate a strong correlation between failures in one leading to failure in the other.

“The 7 Keys to Change” teaches both the individual and the manager what they need to do to improve their efforts to manage change in their personal and professional lives.”

About The Author

In 1986, William Matthies founded what was to become the largest independent market research and database marketing company in the consumer electronics and high-tech industries. By the time he sold it in 1997, The Verity group employed more than four hundred people at its California and Costa Rica offices. Prior to that, Bill cofounded Barcus Berry Electronics Inc., a venture capital backed start-up with a proprietary audio technology called BBE, which was licensed for use in audio, video, computing, and telecommunication products. From 1977 to 1983, he wore several hats at Pioneer Electronics (USA) Inc., including director of market research, director of sales planning, national sales manager special markets, vice president of marketing, and, ultimately, senior vice president of marketing and product development. Today, Bill serves on corporate advisory boards, is a contributor to TWICE (the CE industry’s major trade publication), and lectures frequently at industry events around the world on customer relations, strategic planning, and change management.

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